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This handbook, A practical guide to collaborative partnerships with celebrities, co-produced by the Stop TB Partnership and International Federation of Red Cross and Red Crescent Societies, provides Stop TB Partners with guidance on how to engage celebrities and benefit from their support. The targeted audience is mainly public health professionals who would like to expand their knowledge for engaging celebrities and managing high profile events. The objective is to share the experience gained while working with current Goodwill Ambassadors and Champions against tuberculosis.

Author:

International Federation of Red Cross and Red Crescent Societies, Stop TB Partnership, International Federation of Red Cross and Red Crescent Societies, IFRC

Audiences:

Health Educators/Communicators, International Agencies

Topic:

Advocacy/Communications

Language:

English